MIT PLATFORM STRATEGY SUMMIT

July 10, 2015

7:45 AM to 6:00 PM

MIT Media Lab - 6th Floor

Special Announcement

We are pleased to announce a workshop on platform-centered economics and management, which will take place on Friday July 10. This event will gather a global community of executives to explore the economics and management of platform-centered markets and discuss their implications for managers, industry and governmental policy.

Luis von Ahn

Luis von Ahn

Co-founder and CEO, Duolingo, Professor, Carnegie Mellon

Malcolm Frank

Malcolm Frank

CSO, Cognizant

Eddie Hartman

Eddie Hartman

Founder and CPO, Legal Zoom

Chet Kapoor

Chet Kapoor

CEO, Apigee

Jerry Wolfe

Jerry Wolfe

CEO, Vivanda

Paul Daugherty

Paul Daugherty

CTO, Accenture

JP Rangaswami

JP Rangaswami

CDO, Deutsche Bank

GO TO BIOGRAPHIES

Strategic Focus

Platform business models are rapidly reshaping the structures and conditions of industries such as media, energy, telecommunications, social networking, publishing, academia, gaming, and retail. Organizations are finding their current business models to be insufficient or ineffective for addressing the challenges and behavior of platform-based markets.

Global Business Leaders

This full-day workshop will give executives the opportunity to interact with other executives who are facing the same strategic challenges of launching, growing, and defending businesses in a network world.

Topics

  • Platform Business Models
  • Startup & Platform Launch
  • Transitioning Products & Services to Platforms
  • Two Sided Networks & Multisided Platforms
  • Managing Internal Conflict
  • Pricing Strategy
  • Open Innovation
  • Failed Platforms
  • Business Cannibalization
  • Migrating/Leveraging the Installed Base
  • Regulation
  • User Engagement
  • Keeping the Platform Fresh
  • Assessing Platform Opportunities

How To Attend

CLICK HERE

Standard Registration

CLICK HERE

MIT CDB, IDE Sponsors Registration

TIME LEFT

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HOURS

 

MINUTES

 

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Organizers

Geoffrey Parker

Tulane University/MIT

Marshall Van Alstyne

Boston University/MIT

Sangeet Choudary

Platform Thinking Labs


Administrative Contact

If you have questions, please contact Justin Lockenwitz (jlocke@mit.edu) or phone 617-253-7054.


Special Thanks

Special Thanks

Let's Get In Touch